| THE PROMOTERS & THEIR BACKGROUND
Mrs. Anurradha Prasad - Managing Director
Mrs. Anurradha Prasad, age 41, Managing Director of the Company,
is a leading media personality. She has conceptualized, designed
and anchored various shows for Doordarshan and private
television channels.
In 1986 after completing her post graduation in Political
Science, Ms. Anurradha Prasad started her career in the
electronic media as Assistant Producer at PTI TV. She
subsequently worked in various positions with the Observer
Channel, and also headed the Observer Channel. She has also
worked with Network East, department of BBC Network.
Working with top professionals of the industry, both national
and international, Ms. Anurradha has produced, directed,
conceived, scripted, reported and anchored many television
programs. And most of .these have been under the banner of B.A.G
Films. Since it's inception in 1993, under her capable
leadership, the Company has grown tremendously. From strength of
12 personnel producing a single weekly program, today Company's
strength is around 140 personnel.
Some of the programs associated with Ms. Anurradha are AAJ Kl
BAAT (a talk show aired on DD Metro), ROZANA (news magazine on
DD News Channel and presently running on DD-Metro), ZAIKE KA
SAFAR and RU-BA-RU (on Zee TV), Hindi film song based game show
HAI NA BOLO BOLO and CHALTl KA NAAM ANTAKSHRl (on Star Plus),
KUMKUM - PYARA SA BANDHAN (on Star Plus), KHABEREIN BOLLYWOOD Kl
(a film based infotainment show on DD-METRO), HAQEEQAT (series
on human rights violation being aired on Sahara TV), etc.
She is married to Mr. Rajiv Shukia, senior journalist and Member
of Parliament, the other Promoter-director of the Company.
Mr. Rajiv Shukia - Director
Rajiv, 46 years old, is a senior journalist, a well-known
personality in the Media Industry and Member of Parliament
(Rajya Sabha).
After completing his Masters in Economics and Bachelors in Law
from Kanpur University, Rajiv Shukia started his career in
journalism. After a humble start as a reporter in Northern
Indian Patrika in Kanpur office in 1978-79, Rajiv has evolved to
became the Senior Editor of Sunday Observer - a leading National
News Magazine.
During 1980 - 83, Sub-Editor of Dainik Jagran, Kanpur and later
became Bureau Chief, Dainik Jagran, Lucknow.
During 1983 - 85, Correspondent (Western U.P.), Jansatta Daily.
During 1985 - 88, Special Correspondent, Ravivar Magazine.
During 1988 - 92, Political Editor Sunday Magazine,
During 1992 - 1995, Executive Editor, Sunday Observer,
During 1995 - 2000, Senior Editor, Sunday Observer.
During the tenure of his journalism career, Rajiv has written
several hundred articles in the newspaper. He is a well-known
columnist; known column are 'POWER PLAY' and 'Front Foot', which
appear in various newspapers including the Indian Express and
Dainik Jagran.
Rajiv started as a television anchor with Ru-Ba-Ru - a weekly
celebrity based chat show on ZEE TV produced by B.A.G.
Films/Since then he has become a household name with anchoring
and hosting TV programs produced by B.A.G. Films. This includes
Nishan - a weekly issue based Politico-Social Discussion Show.
In 2000, he resigned his job in Observer to become a Member of
Parliament - Rajya Sabha, where he serves the country " in
various standing ¯ind non-standing committees of the Parliament
and the Government of India. He is also the convener of the
Indo-US Parliamentary Forum and a member of the Board for
Control Cricket in India (BCCI).
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